American Samoa history, language and culture

Traditional Samoan society is still bound by very strict customs and, despite the younger generation's dissatisfaction with the old values, they are very much adhered to. The government issues an official list of behaviour codes for both Samoas. Skimpy shorts or other revealing clothes should be avoided except when swimming or climbing coconut palms, although disapproval of shorts, if they are not too short, is on the wane.

Samoan social behaviour conforms to strict and rather complicated rituals, to which the visitor will probably be introduced on arrival, and which should be respected.

In the early evening hours, even if swimming offshore, be sure to avoid making any noise that could interrupt the Samoans' prayer period. Usually three gongs are sounded. The first is the signal to return to the house, the second is for prayer and the third sounds the all-clear. In some villages, swimming and fishing are forbidden on Sunday.

A visitor who happens to be invited to stay in a Samoan household should be mindful of American Samoan customs. On leaving, making a gift, a mea alofa (literally a 'thing of love') of shirts, belts or dress-length fabrics is most appreciated. Samoans are extremely hospitable and visitors may receive more than one invitation to stay with neighbours. However, it is inappropriate to leave your first hosts before a pre-arranged date.