Romanians are sociable and love to talk, so mobile phones are a must for doing business in the city. People are extremely friendly and a surprising number speak excellent English, although the older generation may prefer French or German. However, Bucharest natives are also extremely formal, in the old European sense, and business visitors should respect this tradition, making appointments for meetings well in advance. Punctuality is important and suits are expected. On greeting it is customary to shake hands and business cards are often exchanged.

Business lunches may take two hours, with wine or beer the most popular tipple. Work colleagues may socialise together in the evening at a local bar, although this tends to take place more among those working in multinational companies. It is relatively uncommon for Romanians to invite foreign businesspeople to their homes. Should this occur, gifts such as flowers, chocolates or high quality Scotch will always be appreciated. Summertime is not good for doing business as many companies go into hibernation. Easter and Christmas are also difficult, as companies and shops close down for an indefinite period. Normal business hours are Monday to Friday are 0900 to 1700.