It is a major faux pas to break certain conventions when doing business in Dubai. Smart conservative clothing is expected, despite the often soaring heat. Meetings could start late, since this is not frowned upon in Dubai and it should not be commented on. The Arabic handshake involves touching the heart with the palm of the right hand after each shake, although visitors should note that when greeting Arab women they should not offer their hand unless the woman extends hers first.

The terms ‘Sayed' (Mr) or ‘Sayeda' (Mrs), followed by the first name, should be used in greeting, to ensure politeness. It is also very important for visitors never to sit in such a way that their feet are pointing directly at someone else. Causing someone else to lose face, whether a client or colleague, is considered extremely offensive and any criticism or corrections should be kept for private discussions afterwards.

Meetings tend to start with plenty of preliminary chatting before moving onto the serious work, so it is essential for visitors not to rush in. Business meetings in Dubai are often seemingly casual affairs, in cafes or restaurants, although it is easy to be caught off guard, as the pace tends to quicken rapidly and deals are struck in a fraction of the time it can take in Western Europe.

Friday is considered a day of prayer and rest, so meetings should not be scheduled for this day. Calls to Arab people should also be avoided on this day. Similarly, local people will not answer the telephone during siestas, which are usually taken between 1400 and 1700.

Business hours are Sunday to Thursday 0800-1700. Some government departments open on Saturday mornings also. Business socialising in Dubai can be quite formal. Lunch meetings are more common than evening meetings and visitors should note that sometimes business meals will be served at venues that do not serve alcohol. Asking for it may cause embarrassment and even insult.

With tensions high in the Middle East, visitors are strongly advised not to bring up political matters and, if prompted, to veer on the side of caution, not assuming any common beliefs or opinions.