Asda launches travel website

(18 November 2005)

Following an agreement with travel agency Chelsea Village Travel, Asda has launched an online travel agency.
The site (asda-travel.co.uk), which is already live, offers flights, hotel bookings, package holidays, and travel insurance, which it already provided through its financial services division.
Asda Travel is operated on behalf of ASDA by Wefly.co.uk Limited.
Asda will market its new service via in-store advertising and promotional literature.